SoLo Funds
In this project, I was tasked with rebuilding the existing website to be more in line with their updated style guide.
Looking to veer away from the color-abundant, graphic heavy style of websites, the client was looking to convey a feeling of community and inclusivity. They wanted to update their presence to be one that was current and in touch with the social-political climate.
For inspiration, I drew upon the aesthetic that is often associated with brands such as Nike that have a visual style that equates to “less is more”.