“Faces of the Rainforest” is an exhibit that opened at the Roger Williams Park Zoo in 2019. With the head designer, we were tasked with developing the look and feel of a brand new immersive exhibit. Our goal was to communicate the breadth of life and variety found in the world’s rainforest, in addition to all the ways in which our choices and actions, despite being a world away, had a lasting impact.
Below you will find examples of the style guide as it pertained to the graphical elements, along with examples of animal ID’s that can be found throughout the exhibit.